Field trip report

The report applies Butler’s destination life-cycle model to the Piney Lake. The site has undergone the first two stages in the life-cycle- exploration and involvement. The tourist destination is heading towards its third stage-that of development. It seems that the Noongar community may take a long time to go through the other stages of tourism life cycle as the inhabitants are so much involved and tied to their indigenous culture and traditions.
The current report emphasises the need to formulate comprehensive strategies to keep the Aboriginal culture and traditions of Noongar community intact. Researchers, students and scholars on indigenous tourism need to undertake detailed in-depth studies on the tourist destination to identify the factors that preserve its authenticity and cultural diversity. Governmental policies and interventions on indigenous tourism need to perceive tourism as a cultural phenomenon rather than an economic enterprise. It is imperative for all the stakeholders to identify the dangers of commoditization and commercialization. Above all, measures are to be undertaken to facilitate sustainable models of tourism development on the tourist site.
Indigenous tourism in Australia is flourishing day by day as aboriginal owned and operated enterprises have been attracting the attention of tourists. Indigenous tourism paves way for cultural rejuvenation of aboriginals while it also contributes immensely to the economy of the nation. Authenticity lies at the core of indigenous tourism and therefore loss of authenticity due to commoditization and commercialization of indigenous culture deserve primary attention. Contrived cultural products, tourist oriented commercial craftworks, and commercialized tourist services may adversely affect tourists’ quest for authenticity and will negate them of genuine indigenous tourism experiences. Similarly, sustainable models of tourism development are an essential prerequisite for